BNBranding Blog

BRAND INSIGHT BLOG

An insightful, creative branding blog that will change the way you think about marketing.

Most branding blogs are written for branding professionals and corporate marketing execs. This one’s different. The Brand Insight Blog has deep, insightful content packed full of practical advice and ideas that you can put to work immediately in your small business.

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Latest Post

Thumbstopping Storytelling in Marketing

You’ve probably heard about the importance of storytelling in marketing. I’ve written about it plenty of times. I’m not going to jump up and down and proclaim that storytelling is dead, but now there’s a new twist. Well, it’s more of a swipe than a twist. Everyone’s using their thumbs to scroll quickly past your marketing messages. So it’s easy for your story…

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