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- Putting Your Best Foot Forward – How to make your products look great online. - At BN Branding we've been working with more and more ecommerce companies. It's the nature of business these days... Everyone wants to know how to make their products look great online so they can join the ecommerce gold rush. Brick and mortar retailers are adding online operations; Bricks and Clicks, it's called. Manufacturing companies are side-stepping traditional middlemen and jumping into the direct-to-consumer model. And every little start-up under the sun wants to build a Shopify store. It's a great business model that offers all kinds of potential, especially for people who keep an eye on design, persuasion architecture and user experience. Unfortunately, most ecommerce sites are plain, templated, and boring-looking at best. At worst they're schlocky, hard to… ... Continue Reading
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An insightful, creative branding blog that helps transform small businesses into iconic brands.
Most branding blogs are written for branding professionals and corporate marketing executives. This one’s different.
Browse through the Brand Insight Blog and you’ll find deep, insightful content that’s packed full of practical advice, ideas and examples that you can put to work immediately in your small business.
It’s for business owners who don’t have time to become marketing experts.
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This one of the few branding blogs that’s all original content… I refuse to re-post any of that cut-and-paste crap written by a marketing interns and distributed to a million different “agencies.”
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John Furgurson is a brand strategist, creative director, copywriter and published author living in the very livable town of Bend, Oregon. He’s an ad agency veteran and owner of BNBranding. What’s his story? Read more about John » For Branding FAQs Click here. Connect with John on LinkedIn.