Naming a business is tough. I’ve conjured up thousands of business names, product names, non-profit names and even names for corporate marketing initiatives. Here’s one thing I’ve learned: Naming a baby is much easier than naming a business. First of all, with baby names there are only two people who have a say in the …
how to name a business
better brand names
Starting a company or launching a new product? What are you going to call it? Quick! You need a really good name you can build into a million dollar brand. My new book can help. It’s a quick and easy insider’s guide to naming that will save you time, and make you money.