avoid the most common advertising mistakes - BN Branding

Age-old advice on how to name a new business.

So you want to hang up your own shingle?  Or you have a great idea for a start-up, but you have no idea what to call it. This might be the closest thing you’re going to find to a DIY guide on how to name a new business. Eons ago, advertising pioneer Claude Hopkins said […]

Age-old advice on how to name a new business. Read More »