Non-profit branding (A story of start-up success and failure)

In the midst of the economic mayhem of 2009 I called it “A feel-good brand in a bummed out world.”  It was the type of non-profit that genuinely touched people, and put big smiles on a lot of little faces. For me, a few minutes at Working Wonders Children’s Museum was a sure cure for […]

Non-profit branding (A story of start-up success and failure) Read More »