A client of mine recently saw some competitors doing some pretty shady stuff, and asked me if he should run some comparison ads. Point out the problem. It’s a good question, and the answer depends on a wide variety of factors. Comparison advertising can be wildly effective when it’s done right by underdog brands. There …
Microsoft TV spots
Take your next agency for a spin.
You wouldn’t buy a BMW without getting behind the wheel. You have no idea what it can do. Same with BN Branding. So let’s go for a test drive… just one small assignment to prove how well we handle whatever you throw at us.