Guess what… Great advertising is hard to come by. And advertising mistakes are much more common than home runs like “Got Milk” or “Just Do It.” Advertising is hard for corporate brand managers who have big ad agencies, market research firms, and millions of dollars at their disposal. Advertising is hard for the mid-level marketing …
better brand names
Starting a company or launching a new product? What are you going to call it? Quick! You need a really good name you can build into a million dollar brand. My new book can help. It’s a quick and easy insider’s guide to naming that will save you time, and make you money.