Where branding begins — A holistic approach to branding and business.
A lot of business owners seem to think Branding begins with graphic design. As if the logo or the sign above the building is the be-all, end-all of branding. Of course, that’s not the case. Branding begins much earlier and continues, unabated, as long as the company is in business. For start-ups Branding begins with […]
Where branding begins — A holistic approach to branding and business. Read More »