how to differentiate your company - BNBranding

How to differentiate your company (Disruption as a branding discipline)

The word for the day is Disruption, with a capital D. That’s the easiest way to differentiate your company from the competition. Be Disruptive! Unfortunately, in our society there’s a stigma against all things deemed disruptive. When I was in elementary school I learned to not be disruptive in class. Or else! Sit still in church …

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