Arnell Archives - BN Branding https://bnbranding.com/brandinsightblog/tag/arnell/ Branding Company In Bend Oregon Fri, 02 Feb 2024 20:03:15 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.4 https://bnbranding.com/wp-content/uploads/cropped-small-icon-bnb-32x32.png Arnell Archives - BN Branding https://bnbranding.com/brandinsightblog/tag/arnell/ 32 32 Big Brand Redesign – Another new spin on the Pepsi logo. https://bnbranding.com/brandinsightblog/big-brand-redesign/ https://bnbranding.com/brandinsightblog/big-brand-redesign/#comments Thu, 01 Feb 2024 20:54:14 +0000 http://brandinsightblog.com/?p=243 Every 10 years or so the top marketing execs at Pepsi throw millions of dollars into a refresh of the Pepsi brand identity. They want to make the brand relevant and appealing to young consumers. Some changes are controversial. Some go off without a hitch. Either way, Pepsi always manages to generate hives of online […]

Read more about Big Brand Redesign – Another new spin on the Pepsi logo.

]]> https://bnbranding.com/brandinsightblog/big-brand-redesign/feed/ 1