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	Comments on: Garbage In, Garbage Out — How to avoid waste in advertising	</title>
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		<title>
		By: Abhinaya Chandrasekhar		</title>
		<link>https://bnbranding.com/brandinsightblog/how-to-get-effective-advertising-from-your-agency/#comment-1340</link>

		<dc:creator><![CDATA[Abhinaya Chandrasekhar]]></dc:creator>
		<pubDate>Sat, 22 Aug 2009 16:01:14 +0000</pubDate>
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					<description><![CDATA[Hi John

I work in advertising (account management). It has been a common practice for the creative team to blame the briefs for lack of insight. This post has helped look at a brief in a better way. Waiting for more details..

Cheers
Abhinaya]]></description>
			<content:encoded><![CDATA[<p>Hi John</p>
<p>I work in advertising (account management). It has been a common practice for the creative team to blame the briefs for lack of insight. This post has helped look at a brief in a better way. Waiting for more details..</p>
<p>Cheers<br />
Abhinaya</p>
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