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	Comments on: How to make your copywriting more compelling &#8211; Introduce incongruity	</title>
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		By: optic		</title>
		<link>https://bnbranding.com/brandinsightblog/copywriting-more-compelling/#comment-1675</link>

		<dc:creator><![CDATA[optic]]></dc:creator>
		<pubDate>Wed, 03 Jun 2015 07:01:38 +0000</pubDate>
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					<description><![CDATA[An outstanding share! I have just forwarded this onto a coworker who has been conducting a little research on this.
And he in fact ordered me lunch because I found it
for him... lol. So let me reword this.... Thanks for the meal!!

But yeah, thanx for spending time to discuss this issue here on your
site.]]></description>
			<content:encoded><![CDATA[<p>An outstanding share! I have just forwarded this onto a coworker who has been conducting a little research on this.<br />
And he in fact ordered me lunch because I found it<br />
for him&#8230; lol. So let me reword this&#8230;. Thanks for the meal!!</p>
<p>But yeah, thanx for spending time to discuss this issue here on your<br />
site.</p>
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